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Overview

Marketing is an essential part of any business, and without adequate forms of Marketing, an enterprise cannot strive to expand its business. An MBA in Marketing helps an individual enables an individual to gather insights about the market and the consumers and use this knowledge for acquiring a new business or leads.
The program includes:
1. Market Research and Analysis.
2. Selling Strategies.
2. Advertising Insights.
2. Product Designing.
2. Presentation Skills.
2. Communication Strategy.
3. Pricing Analysis


ELIGIBILTY & FEES

Recognition:
UGC, DEC, AIU
Duration:
Min. 2 Years Max. 4 years
Eligibility:
Graduation or Equivalent Degree.
Course Fees:
Rs. 21,800

CAREER POTENTIALS

Here are some career you can pursue after the degree:-
Marketing Manager.
Brand manager.
Asset Management. Corporate sales.
Market Research Analyst.

First Year Common Papers for All MBA Specialization

Sr No. Paper Code Paper Title Credits
1 MBA-101 Business Environment 5
2 MBA-102 Organization Behaviour 5
3 MBA-103 Managerial Economics 5
4 MBA-109 Financial Management 5
5 MBA-110 Indian Ethos and Management 5
6 MBA-111 Fundamental of Information Technology 5

Second Year Common Papers for All MBA Specialization

Sr No. Paper Code Paper Title Credits
1 MBA-201 Accounting for Managers 5
2 MBA-202 Quantitative Techniques 5
3 MBA-203 Marketing Management 5
4 MBA-204 Human Resources Management 5
5 MBA-205 Production & Operation Management 5
6 MBA-206 Research Methodology for Management Decision 5
7 MBA-207 Management Information System 5
8 MBA-208 Strategic Management 5
9 MBA-209 International Business 5
10 MBA-210 Entrepreneurship and Small Business Management 5
11 MBA-211 Research Project 5